The Acquisition Layer.
Predictable B2B pipeline. Zero headcount.
Most agencies live feast-or-famine because pipeline depends on referrals. I install outreach infrastructure that starts conversations with your ideal clients every working day.
Why Internal Outreach Fails.
You hired a junior SDR. They torched your domain reputation sending spam, got demoralised by rejection, and quit inside three months.
Cold outreach isn't a junior's task. It's an engineering problem: DNS authentication, warm-up protocols, verified data, copy architecture. Treat it like admin and you land in spam.
I Run This System on My Own Pipeline First.
Eleven concurrent campaigns across ten verticals, with performance — including the failures — reported publicly every week. You're not buying a theory. You're buying the infrastructure I depend on myself.
What's Included.
- Infrastructure shieldSecondary sending domains (e.g.
get-clientname.com) so your main brand never takes the deliverability risk. - Data sourcing500 verified B2B prospects per month. Hand-curated, not scraped junk.
- Hyper-personalised copyCustom three-step sequences written to start conversations, not pitch services.
- Inbox managementI filter the noise. You only see warm, qualified replies.
The Funnel Math.
We don't guess. We engineer for these benchmarks:
Cost Per Opportunity.
An internal SDR costs £2,500/month, plus management time, plus tools.
This infrastructure generates the same volume of qualified opportunities for £750/month — a cost per qualified meeting of £150.
If your lifetime value is north of £2k, this machine prints margin.
"Craig is meticulous in all elements of cold email — from establishing the proper demographic to messaging and deliverability. He was a great partner in getting our new tech product launched."
"Working with Tiny Big Ideas has been a fantastic experience. Craig made the entire process smooth and stress-free — he's responsive, super easy to work with, and really knows his stuff. Their approach helped us generate quality leads consistently."
"Craig delivered precisely what he promised — a tailored, intelligent, and highly effective lead generation campaign. His proactive approach connected us with exceptional quality leads in our ideal market."
"Craig immediately understood our value & worked with us every step of the way to keep evolving the approach as we mapped out the right path for us."
Capacity.
To maintain high deliverability, I cap this service at five active clients.